The header tag, more properly known as the heading elements, are a series of html elements that denote the importance of the content between them.  For years, the only heading tags relevant to SEO have been H1 and, to a lesser ext…
Matt Cutts is a genial, cordial and generally upbeat man in charge of Google’s webspam team and is one of the public faces of Google when a change impacting SEO happens.  His ongoing video series is always helpful for answerin…
A couple months ago, Google made a big move; they released a new form of sitelink to the public, to everyone who uses AdWords, and made them free.  They are completely free to use. Why might Google do this?  Well, it’s simple; i…
Local businesses have one significant advantage in the realm of SEO that global corporations and online-only businesses lack; the physical store.  That’s not just an advantage because there’s always an offline fallba…
There’s nothing worse for a website owner, blogger or entrepreneur than the feeling of checking your website and finding it blocked due to a malware infestation.  It’s an immediate de-indexing by Google until the proble…
Some parts of your SEO take place outside of your site.  Links, social media, hosting options and the like are all offsite SEO.  Plenty of other parts of your SEO, however, depend on on-site content, code and tweaks.  There…
The vast majority of the information written online about SEO has Google in mind, to the exclusion of other search engines.  This is, in part, due to Google’s huge market share; over 65% of web searching is performed through G…
Links are important to SEO, both as positives and as negatives. Using links properly is a huge boon. Using them poorly can earn you some serious penalties and loss of trust. This makes webmasters understandably paranoid about h…
Before you can begin to answer this question, you first have to decide what you mean by blogging for SEO. Do you mean blogging specifically to cover as many keywords with as much content as possible, regardless of quality or usabi…
The Google Authorship debate has been raging since its inception three years ago. It’s been a fight every step of the way, for marketers to convince business owners that using Google+ and implementing Authorship was a valuab…