Written by Dan Virgillito

Dan Virgillito

Dan Virgillito is a freelance content strategist with a passion for good storytelling and all things digital. He lived in the Netherlands, Poland, England and Sicily. Say hi on Twitter.

Articles written by Dan Virgillito:

Ever since the nofollow attribute was added to the roster of usable tags, it’s caused no end of problems.  Should you nofollow this, nofollow that?  It seems like the only clear advice is to nofollow that creep…
Negative SEO is an interesting concept.  It’s been around in some form or another since 2007, but Google has only recently started acknowledging that it may be a problem.  Meanwhile, webmasters around the wo…
In ages past, PageRank was one of the most important parts of Google’s search algorithm.  It was the core, the foundation, the center of the complex calculations that determined where in the ranks your page might fa…
A couple months ago, at the beginning of August, Google made an announcement deeply in line with ongoing privacy and security concerns.  In the wake of large data breaches such as Target and Home Depot, along with the Reset…
By default, WordPress – both the .com and .org versions – don’t support bilingual or multilingual versions of a blog.  If you want to cater to more than one language, such as a Canadian site using French…
The question of the color of hat that rests atop the head of guest posting is one that requires a surprising amount of history to truly answer.  If you’re familiar with the hats and the history of guest posts, you can sa…
Pay per click advertising is a true test of your website’s ability to convert users who visit it with little to go on.  Any click that doesn’t convert is money lost.  What happens, then, if an enterprisin…
Matt Cutts is a genial, cordial and generally upbeat man in charge of Google’s webspam team and is one of the public faces of Google when a change impacting SEO happens.  His ongoing video series is always helpful for…
A couple months ago, Google made a big move; they released a new form of sitelink to the public, to everyone who uses AdWords, and made them free.  They are completely free to use. Why might Google do this?  Well, it&rsq…
If you have the means to produce it, video can be a huge asset to SEO. Quality is the key. You absolutely need high quality video with high quality audio and compelling scripting if you want to succeed with video, and that’s t…