Written by Eric Sornoso

Eric Sornoso

Eric Sornoso is an avid learner and online marketing consulting. He runs Infographic Seeding and Fish Free Media, and is an author for several major SEO publications, including SocialMediaExaminer.com.

Articles written by Eric Sornoso:

There is much argument about link building in the SEO community, particularly now that Google seems to be clamping down on guest posting, one of the more legitimate ways to build links manually. If guest posting is out, is any for…
Matt Cutts has declared guest blogging for SEO dead, and a whole host of SEOs never got past the title to read his clarifications. Guest blogging, yes, was getting very spammy. It was also difficult to do properly. That said, it is…
Frequent web users may noticed the trend that many of the same sites are always populating the top search results. The same names come up over and over. These sites are huge; hundreds or thousands of pages and posts, millions of wo…
One of the big fears with modern SEO is the issue of duplicate content. When Panda rolled out in 2011, one of the first things it tore from the search results was the prolific presence of web shops with hundreds or thousands of produ…
Social media sites are great for gathering an audience, but they do more than just give you the additional exposure and reputation you need to succeed online. You can also use them for other tasks, from content promotion to link b…
SEO is torn into two worlds. There’s the world of the users, and the world of the robots. The users like content with value, but they don’t care about the formatting of links, the keyword density or the background infrastruct…
Over the last two years, Matt Cutts has been a leading spokesman for the death of guest blogging. His post from January – The decay and fall of guest blogging for SEO – is widely cited as the turning point where guest posting tur…
Hidden text on websites is many things. It’s a black hat SEO technique from the days when Geocities was new. It’s a way to hide text for scripts to display later. It’s an aid for accessibility. It’s a way to show Google cont…
Links are the connections between websites. They are the strings in the spider’s web, the strands followed by the Googlebot when it’s searching for new content. They’re essential when you’re trying to get a piece of co…
It’s a showdown between heavyweights. Yoast in one corner, All in One in the other. They’re both powerhouses in the WordPress SEO scene. They’re both huge, robust plugins with dozens of valuable SEO features. They’re…