Written by John Boitnott

John Boitnott

John Boitnott has worked at TV, newspapers, radio and internet companies in California for 20 years. He’s an advisor at StartupGrind and has written for NBC, Inc, Entrepreneur, USAToday and Venturebeat.

Articles written by John Boitnott:

Google’s Disavow Links tool is a powerful way to take matters into your own hands when you’re the target of negative SEO, when you have a history of gray and black hat link building, when you want to clean up and change…
The modern Google algorithms are very different today than they were five or six or seven years ago. The major paradigm shift came in 2011, but despite a lack of major earth-shattering updates since, the bar has been moved time an…
Can changing your header tags hurt your SEO? It’s a simple question with a simple answer, but I want to go into more detail, so you know why things happen. The simplest possible answer is, as you might expect, “yes.&#…
It takes years of study and practice to be an authority in any subject, but with a good crash course you can at least know the basics of what you’re talking about. This is good, because it keeps you from looking like an idiot or…
Guest posting, or blog outreach, is a great way to build links to your website. When you do it right, you earn a regular stream of incoming links from a wide variety of sources, with different, natural anchor texts, and high qualit…
Squarespace is one of many web hosting and site building systems available. It’s also very popular amongst certain industries, notably musicians, artists, small restaurants, and photographers, though they have a st…
Not all that long ago, Google announced that site speed was going to be a search ranking factor. After that, they announced that mobile friendliness was also a ranking factor, and likely a more important one. After all, an increa…
Two elements of web usage are often the source of controversy. Bounce rate and click through rate are both simple to understand, with some complexity that some people don’t realize exists. The real question, though, is d…
Harvesting SEO information about a site can be a tedious process. Just look at how much work you have to do to get relevant information about one site. What happens if you’re trying to check more than one site, then? Maybe yo…
Your onsite SEO is very important, even if the definition of what is onsite SEO, and the relative importance of each part of it, has varied over the years. Google might change the bar, but they can never remove the concept. When you…
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