Viewing all posts in "Content Marketing"
When you write a new blog post, this is just the beginning of your work. If you don’t make a concerted effort to get traffic and links to the post, it will probably not get much attention. You are competing with thousands, in some case millions of other bloggers. That’s why it’s essential…
The internet has helped change how people communicate and find information. As the internet matured in the 1990s, the advent of e-commerce, the ability the purchase goods and services online, helped usher in a new era where the internet could become the main vehicle for domestic and international comme…
It’s not a completely crazy idea to compare content marketing to weight training because there are actually many similarities between these two activities. While marketing your content on the Internet does not take the same kind of physical strength that is needed in the weight room, the reality…
More than ever, content matters, and having the right content on your websites is essential for ranking well in the search engines. In addition, great writing has a number of side benefits that can help improve visitor engagement and tertiary search engine metrics. However, most website operators are n…
The general opinion of guest blogging has dropped in recent years due to the distressing trend of spam guest blogs. Many blogs that publish guest posts regularly find themselves assailed by webmasters attempting to pay for dofollow backlinks, a practice which is strongly discouraged by the search engi…
Now, with SEO and the content game, many struggle to adapt since it seems Google changes their mind all the time. It does not help a site owner that people like Matt Cutts say one thing but mean another. This is a serious problem if you own and run a website or blog. For this reason, you should always do your own re…
In case you haven’t heard yet, blogging is the way of the future as far as internet businesses are concerned. Not only is blogging versatile and cheap, it is the perfect medium for less known writers to publish their work and gain notoriety in the market of their choice. While the low barrier of entry i…
In the past, people would try everything they could to land on the first pages of Google. While many techniques used to work, some are not effective and may end up hurting the site owner. At the very least, when trying old and useless methods, a site owner will waste his or her time and resources. For this reaso…
It should be obvious that link building has its place. However, the SEO landscape is constantly evolving, but over the years, quality content has remained a constant. A lot of webmasters are making the mistake of focusing solely on link building, and in many situations, this decision has produced catast…
Link building has always been one of the most effective methods in improving search engine rankings for internet marketers and entrepreneurs, but as time has moved on from several years back, it has become more and more difficult to set links in place that don’t quickly get deleted or removed. This…
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