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Google’s meta description snippets have always been a bit of an arcane art. Prior to a few weeks ago, the character limit for a meta description was 165 characters, more or less. Sometimes Google would waive the limit a bit…
For a long time, there has been an ongoing argument over whether or not PageRank is a valid metric. On one side of the issue were webmasters who still used it, and to some extent Google themselves. On the other side were a whole lot mo…
Do you remember being a kid, growing up in a big creaky house, afraid to move the covers at night for fear that the monsters would get you?  The monster under the bed, the monster in the closet, the monster outside the window, t…
Did that title perk up your interest?  Well, to start, Google doesn’t universally hate all landing pages.  In fact, by the loosest definition, any page a user enters your site through is a landing page. …
To experienced marketers, the title of this post is a self-evident truth. To others, it might do with a little explanation. It’s relatively common knowledge that, following Google’s guidelines, you can run a blo…
Fiverr debuted as a novel concept; a fixed price point of $5 for services, where anyone could offer to do anything for that price. Regulated by a free market experience, some services quickly dropped in quality, while others hav…
Google AdWords is somewhat of a king amongst PPC programs online. Google simply has so much reach, so much access, so much insight that it’s impossible to compete. Others try, but none quite give the same returns as a dedic…
If you have an old, established site, chances are you’ve done something in the last few years that is no longer effective or, potentially, detrimental to your SEO. It might be anything from a too-high keyword density, too…
Sooner or later it will happen to you, if it hasn’t already. You need, for some reason or another, to remove a page from your site. Maybe it’s a page that no longer works with a new site layout. Maybe it’s a piece o…
There are many Internet search engines available for people to use. However, it is the Google search engine that revolutionized the way that we search for things online. It is also the search engine that websites and businesses…
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