Viewing all posts in "SEO"
Schema.org is a type of information codification presented by Google, Microsoft, Yahoo, and Yandex. Since it’s supported by so many big players online, it’s the only real way to structure data online. The idea is…
Google has been known to be ruthless with some of their violations and the associated penalties. It’s one thing to be put in the sandbox or to be pushed down to page two, or three, or deeper in search. It’s quite enough…
Websites fall off and disappear all the time. Sometimes they linger on for years without updates, someone dutifully paying the few bucks every month to keep the domain and hosting alive, but no one caring enough to update the sit…
Many people, myself included, consider Google’s disavow tool to be a weapon of last resort. It’s the big gun you pull out when nothing else has worked. That’s not to say, however, that it should be treated lik…
The days of the oppressive force of Google Panda are over, but that doesn’t mean Panda has gone away. Quite the contrary; rather than the occasional Panda Update, Panda has been rolled into the main algorithm. It is consta…
CloudFlare is one of many CDNs available to webmasters today, and it has the ability to kick your search rankings up a notch. Used incorrectly, however, it can be detrimental just as easily. Rather than struggle to figure things…
Matt Cutts was, for a long time, essentially a rock star in the world of SEO. Not even one of the universally-beloved rock stars, either. He was more like one of those controversial rock stars, the ones a lot of people like as musici…
When we talk about social bookmarking sites, we think of the big names, like Digg, Reddit, and Delicious. The thing is, there way, way more than just these big names. Most of them aren’t as large, of course. They don’…
One of the best little beneficial changes you can make to your website, for the sake of user navigation and for Google ranking, is to implement breadcrumbs. And no, I’m not talking about eating a toasted sandwich over your…
There’s a bit of a pervasive myth in SEO that there are 200 factors that Google uses to determine search ranking. This is a very misleading claim, but it’s also a very clickbait-style headline. After all, that’s why the big…