Viewing all posts in "SEO"
Amp pages are a type of page created using rules from the AMP system. AMP stands for the Accelerated Mobile Pages project, which is spearheaded by Google and a coalition of other entities attempting to make the web a better place f…
Two elements of web usage are often the source of controversy. Bounce rate and click through rate are both simple to understand, with some complexity that some people don’t realize exists. The real question, though, is d…
The thing about search engine optimization (SEO) is that, as the years march on, it gets both smarter and harder. Smarter in the sense that Google consistently releases updates to its search system to make the results more intel…
Google search results used to be an impartial and objective list of the most valuable items they could find for a given query, based on factors like the number of links and the number of times keywords were mentioned in the text. Ho…
This is one tricky question to answer. Google naturally wants to promote the use of their ad programs, because it gets them a larger market share and it gives them more money to play with. On the other hand, they have a strict “…
WordPress has a lot of quirks and settings you can tweak and change in order to boost your SEO. Some of them are simple changes, some might involve some tricky tweaks, and some are best done before you’ve posted a single piec…
Modern SEO is built almost entirely on the backs of two things; content and links. Content is a complex subject we’ve covered in depth before, so I’m going to spend time today talking about links. Links essentially…
Joomla! is a content management system (CMS) designed to organize your entire website and display it with ease. Before we dive in, know that I won’t be including the “!” at the end of Joomla every time I write i…
Backlinks are arguably the most important factor in getting your website on the front page of a Google search. A backlink, for those of you who are not fluent in internet marketing speak, is when another website puts a hyperlink t…
Harvesting SEO information about a site can be a tedious process. Just look at how much work you have to do to get relevant information about one site. What happens if you’re trying to check more than one site, then? Maybe yo…