Viewing all posts in "SEO"
The two biggest names in search penalties for the last several years are Panda and Penguin. These normally-kindly animals see the Internet in black and white; they have rules they follow, and if you break them, your ranking goes…
Of all the many and varied link schemes across the history of the Internet, none is so close to, and yet so far from, a legitimate strategy as the private blog network. What is a PBN, how does one work and how can you tell if a blog is par…
Web forums may seem like an Internet trend from half a dozen years ago, but they’re alive and well today. Niche web forums maintain dedicated groups of users well beyond the relevance of their niche. Some forums continue t…
The Panda and Penguin updates have done a lot to completely change the face of search, generally for the better. It’s created a lot more work for webmasters and put a heavy burden of quality on content producers, but the res…
Google Sitelinks are a strange, automated and entirely arcane aspect of search that has changed several times over the years, resulting in its variation from tiny one-line links to half-page jumbo links, all of which are seemi…
Tiered link building is among one of the most persistent and tenacious forms of gray/black hat SEO on the Internet. The core concept has been around for over a decade, and while it has had its ups and downs, it’s still potent…
Google Analytics is a powerful reporting tool, recording the people and entities that visit your site and what they do while they’re there. There’s just one problem; robots. Robots ruin everything. Or, rather, r…
If you’re about to launch a new business and you’re already investigating SEO, congratulations! You’re ahead of the average. If you’re migrating hosts or redesigning your website, now is a great ti…
One of the easiest and most lucrative ways to monetize a blog is through affiliate links and affiliate networks; the modern iteration of lining your site with advertisements. There are a number of very good reasons to clearly ma…
The Internet does not have an assigned dominant language or nationality. It is, by definition, a global edifice. The World Wide Web is global, but it’s very easy for businesses to fall into the trap of forgetting about int…