Viewing all posts in "SEO"
Google Sitelinks are a strange, automated and entirely arcane aspect of search that has changed several times over the years, resulting in its variation from tiny one-line links to half-page jumbo links, all of which are seemi…
Tiered link building is among one of the most persistent and tenacious forms of gray/black hat SEO on the Internet. The core concept has been around for over a decade, and while it has had its ups and downs, it’s still potent…
Google Analytics is a powerful reporting tool, recording the people and entities that visit your site and what they do while they’re there. There’s just one problem; robots. Robots ruin everything. Or, rather, r…
If you’re about to launch a new business and you’re already investigating SEO, congratulations! You’re ahead of the average. If you’re migrating hosts or redesigning your website, now is a great ti…
One of the easiest and most lucrative ways to monetize a blog is through affiliate links and affiliate networks; the modern iteration of lining your site with advertisements. There are a number of very good reasons to clearly ma…
The Internet does not have an assigned dominant language or nationality. It is, by definition, a global edifice. The World Wide Web is global, but it’s very easy for businesses to fall into the trap of forgetting about int…
The Google Sandbox is a concept that’s been around for over ten years. It was initially created to describe the phenomenon where websites would struggle to rank for months after any sort of bad SEO actions were penalized,…
From the very beginning, Google – and other search engines that followed, grew, and lived or died – needed some way to find pages to index. At the start, Google used manual feeding with a staff of employees. With the s…
Backlinks are one of the most high-risk, high-reward aspects of SEO. On one hand, you have the reward; a high ranking in Google that’s nearly impossible to dislodge. A site, once it has reached the stage of trusted authori…
Matt Cutts has declared guest blogging for SEO dead, and a whole host of SEOs never got past the title to read his clarifications. Guest blogging, yes, was getting very spammy. It was also difficult to do properly. That said, it is…