Viewing all posts in "SEO"
Most of the time, when we talk about web hosting for SEO purposes, we talk about having your own dedicated server. You don’t need to have an actual server in a corner in your store, of course, though some large businesses do p…
SSL is the Secure Socket Layer, a protocol of Internet communication that encrypts data leaving point A and decrypts it when it arrives at point B. The entire purpose of SSL certificates and HTTPS usage is to make data difficult o…
For any business, managing your reputation is important. After all, what’s marketing about other than building a brand reputation? Well, other than the product awareness and sales, anyways. Social media is great for b…
In 2011, Google introduced the Panda algorithm, changing the face of the Internet forever. Since then, businesses and websites have learned to focus on content as the foundation for any and all marketing. Everything relies on…
Search, marketing, content and social; marketing has many fields and many experts. It’s also constantly changing. Everything from Panda and Mobilegeddon to the slow shift away from Facebook and into messaging apps ha…
It’s never a good feeling to log in to check your Google Analytics one day and see your traffic dropping. It’s even worse when you see a downward trend and have no idea why it’s happening. There’s only so…
Long tail keywords have long been an important part of SEO, pretty much as long as keywords have existed in the first place. The idea is simple; single word and concept keywords are too short. They have too much competition, and no…
Mobilegeddon is the latest in a long line of Google’s major algorithm updates. As with any update, it has webmasters in a frenzy, working themselves up and worrying about the ranking of their site. Well-prepared webmast…
Mobilegeddon is the nickname of Google’s newest Earth-shattering megabomb, a piece of technology so widespread and damaging that no webmaster can go on without dealing with the consequences. Well, that’s what…
All that is good can be bad without moderation. Alcohol can inspire pleasant feelings, but causes issues in excess. Driving fast can be fun, but driving too fast can lead to deadly crashes. You need water and air to live, but drink…