By default, WordPress – both the .com and .org versions – don’t support bilingual or multilingual versions of a blog.  If you want to cater to more than one language, such as a Canadian site using French…
Images are a critical part of running an effective website, but very little of that has to do with SEO.  The reason for that is because Google and the other search engines cannot parse the content of an image.  Oh, they&…
Google trends started ten years ago in 2004, and has done nothing but grow since its inception.  With billions of search queries made every year, Google has an incredible wealth of data on their hands.  Trends is thei…
The glory of the Internet is that it is truly a globally accessible network.  Anyone, whether they’re from the southern tip of Africa, the northern tundra of Russia or the deep mountains of China, can access your web…
The time it takes for your site to load once someone clicks a link to visit is a surprisingly important factor for both SEO and for usability.  Many users will begin to bounce away if it takes longer than a second, and if it stre…
Over the last few decades, the Internet has changed quite a bit.  One of the most heavily changed aspects of the web have been meta tags.  Today, some meta tags are essential to the proper functioning of your site.&nbs…
Over the last few years, Google has been building more and more personalization into the search results.  This is both a good thing and a bad thing.  It’s good, for users, because they have a higher chance of com…
Pay per click advertising is a true test of your website’s ability to convert users who visit it with little to go on.  Any click that doesn’t convert is money lost.  What happens, then, if an enterprisin…
In the wake of serial breaches of Internet security around the world, and with the high profile revelation of spying from the NSA, a huge number of important and influential websites started the campaign called Reset the Net.&n…
Did that title perk up your interest?  Well, to start, Google doesn’t universally hate all landing pages.  In fact, by the loosest definition, any page a user enters your site through is a landing page. …