We all dream of being able to do everything right the first time, but it’s not always possible. In the world of business, this is more true than anywhere else. Starting a business is all about making mistakes, correcting yo…
It’s a showdown between heavyweights. Yoast in one corner, All in One in the other. They’re both powerhouses in the WordPress SEO scene. They’re both huge, robust plugins with dozens of valuable SEO featur…
Google AdWords is somewhat of a king amongst PPC programs online. Google simply has so much reach, so much access, so much insight that it’s impossible to compete. Others try, but none quite give the same returns as a dedic…
Optimizing your title tags is one of the most basic and yet most important actions you can take in an SEO plan. When you’re starting a WordPress blog, or you’re optimizing an established blog, you have a few steps to t…
Often times, when your site dramatically decreases in search ranking overnight, it’s because you’ve been hit with a Google penalty for something you’ve done. It might be the ad-to-content ratio. It might…
With Google’s tame Panda on the prowl, it’s always possible that your site may wake up one day penalized by the dreaded algorithm. A high search ranking lost overnight. Panic at the office as you search for what went…
If you have an old, established site, chances are you’ve done something in the last few years that is no longer effective or, potentially, detrimental to your SEO. It might be anything from a too-high keyword density, too…
Do you have a site search on your site? An eCommerce site may have a product search, but what you really need is a custom site search for your blog and website content. No matter how much faith you put in your navigation, no matter how…
Do you know where your links are coming from? Are they stacked against you? Links are an incredibly important part of SEO, and they can be tricky to get just right. Even if you’re focusing on quality links from one source, yo…
Sooner or later it will happen to you, if it hasn’t already. You need, for some reason or another, to remove a page from your site. Maybe it’s a page that no longer works with a new site layout. Maybe it’s a piece o…