One of the questions I hate being asked is how long it’s going to take to rank in some situation or another. How long until you’re in the top 10? How long until your local page has a carousel result? How long until you show up in the local block?
The answer is: it depends. It depends on a million factors, many of which will vary highly from business to business. It might take one business a week to rank, and it might be an easy score in two days for another. A third might find it an uphill battle for months. It all depends on how well you follow advice, how much clout your site has to begin with, if you have any lingering penalties, and what outside influence you can bring to bear.
As you might have guessed from the title, today I’m going to address Google Places, which is their local search. In order to rank in local search results with your Google Places page, you’re going to need to follow a bunch of specific steps to establish yourself.
Meet the Requirements
The first thing you need to know is that, to rank in Google Places at all, you need to meet certain base level requirements. The number one requirement is being a local business. National chains with local branches work her…