If you were to run a Google search for the title of this blog post, you would find the front page full of posts about how social media is essential to web success. Vary the search terms and you’ll find a whole range of articles decla…
Frequent web users may noticed the trend that many of the same sites are always populating the top search results. The same names come up over and over. These sites are huge; hundreds or thousands of pages and posts, millions of wo…
One of the big fears with modern SEO is the issue of duplicate content. When Panda rolled out in 2011, one of the first things it tore from the search results was the prolific presence of web shops with hundreds or thousands of produ…
SEO has existed in some form or another since the very beginning of search engines. As long as there has been a way to display websites in sequential order, there have been people trying to figure out how to get their sites to the top…
These days, it’s surprisingly easy to set up a web store. As a reseller, you don’t even need to handle product inventories yourself; you just set up a store and rely on someone else to handle distribution. Whether you’re in…
Negative SEO has been a problem, a thorn in the sides of many webmasters, and the online death of no small number of sites, for several years now. Google has taken a few steps towards solving the problem, but it still remains. Negat…
Across the internet, when Panda 4.0 was rolled out, people noticed a shift in their rankings. Many went down, of course. Some, surprisingly, went up – an effect of the slackened penalties for small businesses. Still others no…
Link penalties – or any penalty for that matter – have a way of sticking around long past their welcome. Once you’ve been penalized, it’s difficult to build back up to the level of traffic you had before. Even if you cl…
Google has made a number of announcements recently that have people watching the fate of Google+. The social media platform has fought long and hard to climb to its current position as number two amongst social sites, but in doin…
Social media sites are great for gathering an audience, but they do more than just give you the additional exposure and reputation you need to succeed online. You can also use them for other tasks, from content promotion to link b…