Published today in SEO by Mike Juba

Mobilegeddon is the nickname of Google’s newest Earth-shattering megabomb, a piece of technology so widespread and damaging that no webmaster can go on without dealing with the consequences.
Well, that’s what you’d think if you read SEO journals, anyways. In reality, it’s not quite so potent or so damaging. It’s also been in the works for months now, ever since February, so it’s of no surprise to anyone who pays attention to these things.
Before I get into the famed Mobilegeddon and how to deal with it, I just want to say something to the people likely reading this.
Why do you do this to yourself? You clearly care enough about SEO to be watching SEO blogs and journals. Yet in this case you’ve had months of direct indications from Google, and years before it of great advice from SEO professionals, telling you how to avoid these exact issues. It would never be a problem, except you put off dealing with the potential issue until it becomes an immediate problem.
In all seriousness, it’s possible to recover from Mobilegeddon, and it’s easier than you might think.
What is Mobilegeddon?
As I mentioned, Mobilegeddon is the next big thing in Google algorithm updates…

Read our latest article
In the great content arms race, a high level of production and a high degree of quality are necessary to succeed. Thankfully, the world is abundant with potential writers with the knowledge, skills and vision to help bring you to…
You have three options when you’re producing video, in terms of where you host it and post it. You can post it on YouTube. You can post it on not-YouTube. You can post it on your own site. A quick glance around the Internet shows you…
Negative SEO started life as something of a boogeyman, with rumors everywhere but no solid evidence.  Since then, it has grown in prominence and gathered momentum, like Slenderman.  It’s no longer limited to the depths of…
Ever since Google killed off Authorship, speculation has abounded.  It all began with a quote from Eric Schmidt in his book, about a conceptual system that ties an author with a verified profile to the content they produce.  T…
A lot of SEO ends up focusing on unique content.  Local SEO, specifically, focuses on unique content targeting a specific area.  This presents an interesting problem for local brands with multiple locations.  A brand that…
For years now, negative SEO has been a topic of fierce discussion.  Some few may still claim it doesn’t exist. Many believe it does, though it’s hard to find definitive proof.  Owners of large sites don’t care, as their t…
If you were to poll 100 SEO masters and ask them what the single most important factor in ranking on Google was, you’d probably get a lot of people pointing to links.  Sure, you need content to support your links, and you need a we…
Do you remember being a kid, growing up in a big creaky house, afraid to move the covers at night for fear that the monsters would get you?  The monster under the bed, the monster in the closet, the monster outside the window, they w…
Google’s Pigeon update was nasty – far nastier than anything other than a giant radioactive pigeon would be – and it affected local search more than anything else.  In fact, it make it nearly impossible for any small and m…
With the release of the most recent iteration of Penguin, many people are asking; is it possible to have a partial Penguin penalty, or is it an all-or-nothing deal?  The answer, as you might expect if you’re familiar with SEO,…