Published July 20th in SEO by Devesh Sharma

WordPress has a lot of quirks and settings you can tweak and change in order to boost your SEO. Some of them are simple changes, some might involve some tricky tweaks, and some are best done before you’ve posted a single piece of content. This guide focuses on installing a brand new WordPress site, and the tweaks you can make to start with a strong foundation.
Essential Plugins
WordPress is a great platform, but the true power comes from plugins. You need powerful plugins that don’t clash with each other, don’t slow down your site, and provide you extra functionality in a powerful way. Here are the plugins I’m considering essential for your new installation.

Yoast SEO for WordPress. This is where the majority of the tweaks and settings I’m going to tell you about can be set. Other SEO plugins can work as replacements, but honestly, there’s very little reason not to just use Yoast. If your site is going to focus around a media-heavy blog, a local business, a news site, or a WooCommerce site, you can use the additional Yoast plugins as well.
Really Simple SSL. Using encryption on your site has become a Google ranking factor, and being secure from the ge…

Read our latest article
Have you ever wondered how some of these famous entrepreneurs find time in their lives to manage three successful businesses, a satisfying personal life, multiple speaking engagements, dinners, and meetings, all while main…
Traffic is great, but links are better. A hit is just a hit, but a link is a source for many more hits, from dozens to millions depending on the source of the link. That’s where StumbleUpon comes in. Stumble actually has a surprisi…
Throughout all of history, when it comes to Google search, one of the core pillars of your ranking has been your link profile. As years pass, the value and meaning of that profile has changed, though, and that makes for a complicat…
If you’re in business, you’re in it to make money. To make money today, you almost always need to have a web presence. A real web presence, not a free website thrown up on a free host and ignored. That means you need to pay attenti…
Most of the time, when we talk about web hosting for SEO purposes, we talk about having your own dedicated server. You don’t need to have an actual server in a corner in your store, of course, though some large businesses do prefe…
If you were an SEO professional five or more years ago, one of the most important metrics you wanted to track was the PageRank of your site. PR was a huge indicator of success and quality in search performance, and it was one of the co…
SSL is the Secure Socket Layer, a protocol of Internet communication that encrypts data leaving point A and decrypts it when it arrives at point B. The entire purpose of SSL certificates and HTTPS usage is to make data difficult o…
Blogging is a lot of work. You have to create and maintain a website, making sure your design works and your platform is secure. You have to market it, anywhere you possibly can. You have to work to maintain your authority, your pos…
The Internet is made of websites both large and small. It’s like a froth of soap bubbles; some are much larger and crowd out more space than others. Many are tiny. As bloggers, most of us toil away on small sites, wishing one day to…
The power of WordPress as a blogging platform comes primarily from its ability to install any of the millions of plugins that exist for the platform. Anything you could possibly want to do can be done through one of those plugins.…