Links are the blood vessels, the highways, the synapses of the Internet. They are how Google discovers new sites and ranks existing sites. They’re how users find their way from one place to the next, if they don’t know the add…
By now, you have probably heard of negative SEO, even if you’re not completely sure of the specifics. Some of you may have even been victim to an attack, possibly without knowing it. It’s a definite threat, but many in the high…
Pigeon is a brand new search engine update rolled out by Google and named by the community. It has small businesses scrambling to retain their traffic, and it leaves business directories rolling in users. What did it do, and was i…
It’s been a few days, so by now you may have heard of the newest Google animal to be released from captivity and unleashed upon the Internet. Google Pigeon has been added to the menagerie, and no, we don’t mean 2002’s PigeonR…
One of the best ways to acquire a top rank in Google search results is to create and dominate a local niche. Unless you’re a truly online-only business or you’re a multinational corporation with no need of help, it’s a great…
Common advice for business, both on this site and off, could be likened to a giant flashing billboard with the words “use social media” in all caps, blinking, forever. It’s not subtle and it rarely displays the other side o…
If you’re about to launch a new business and you’re already investigating SEO, congratulations! You’re ahead of the average. If you’re migrating hosts or redesigning your website, now is a great time to investigate y…
One of the easiest and most lucrative ways to monetize a blog is through affiliate links and affiliate networks; the modern iteration of lining your site with advertisements. There are a number of very good reasons to clearly ma…
Google Pigeon – named such by professional SEOs, not Google themselves – is a new algorithm update that targets local business search results, tweaking how businesses appear and where business directories sit in the rank…
IF you’ve ever read an article about coming up with ideas for content, you may have come across the advice to use – or stay away from – controversy. It’s a risky move. A business relies on its online reputation. Publishing…