Many small business owners have built a website, and a large percentage of them have a blog on their website. However, a lot of business owners want to know how often they should be posting to their blog. There are several reasons why business owners might want to know the answer to this question. One reason t…
After some of the latest Google updates, webmasters are taking a closer look at their backlink profile. In some cases, a full link audit is performed, but some webmasters aren’t looking that deep into their link profile. A new tool has been released by Google, and webmasters can use it to tell Google to ig…
Twitter is arguably the most popular and powerful social media platform of the day. Promoting your product or service on Twitter is essential in 2014, particularly if your target demographic is the 30-and-under group. Consumers expect to see relevant businesses successfully utilizing the platform t…
The general opinion of guest blogging has dropped in recent years due to the distressing trend of spam guest blogs. Many blogs that publish guest posts regularly find themselves assailed by webmasters attempting to pay for dofollow backlinks, a practice which is strongly discouraged by the search engi…
Now, with SEO and the content game, many struggle to adapt since it seems Google changes their mind all the time. It does not help a site owner that people like Matt Cutts say one thing but mean another. This is a serious problem if you own and run a website or blog. For this reason, you should always do your own re…
Live chat is often used by businesses to lock into the untapped potential that is often missed by other forms of communication. When customers are online and trying to purchase a product, live chat can address any problems that may exist before the customer navigates away from the sale. This form of commun…
Google Adwords is a popular online advertising platform that places various ads on Google’s search engine as users search for specific keywords. The advertisements appear at either the top, bottom, or side of search results after the user makes a specific query. Several factors determine the pl…
Over time, Google has released hundreds of changes to its search engine. It doesn’t take a genius to see what has been happening to keyword data. Unfortunately, Google wasn’t very vocal about the changes that were being made to keyword data. Webmasters first noticed the change quite some time ago. Up…
404 pages are considered by most to be an extremely bad sign. Although they are commonly called errors, they are technically the page that shows up when a website is not able to perform a request. The most common action that results in a 404 page being displayed is when there is a person clicks on a link that has…
So you’ve been handed a manual action penalty by Google, have you? What have you done, you naughty webmaster? The good news is that you know about it – you may not have even been made aware of the penalty before the 2013 rollout of the manual action viewer within Google Webmaster Tools, so you’re alread…