Not too long ago, you may have started noticing a lot of pages in Google search results that don’t really look like they should be there. These results lead to a blog post, but the “post” is actually just an image with the associated alt text. It has all of the top and sidebar trappings of a normal blog post, but it’s not a post itself.
These pages are showing up in search because of an update to the Yoast SEO plugin that, perhaps accidentally, enabled those pages to be indexed. If you’ve seen them in the past, it’s likely because of another plugin, or lack thereof, making them visible.
These pages exist on WordPress by default, but they aren’t meant to really be visible to the web at large. The setting exists in case you want to go all-in optimizing your image pages, writing long mini-posts about each image you create. This is something basically no one does, though.
These pages can actually have a large impact on your SEO. I can attest to this personally; that Yoast update caused the pages to suddenly become visible across my sites, leading to a lot of pages indexed with very little content on them. It took a while to fix the issue, and longer for Goog…