Published May 14th in SEO by Mike Juba

Talking about a content delivery network and SEO in the same sentence is a tricky one. A CDN can be a huge benefit to SEO, or it can hurt your site immensely, and it all comes down to configuration.
How a CDN Works
A content delivery network is sort of like an augment or a superpower for your website. It’s a way to make a $10-a-month web hosting package feel like a $100-a-month package. So what is it, and how does it work?
When you have a website, your website is hosted on a web server owned by your web host. The host’s server might be physically located in one position, or they might have three or four mirrors around the country or around the world, but the results are the same. Whenever someone wants to load your website, they send a message to the host’s server, which responds with the website data.
This is fine if, say, the data center is in Utah and the web user is in Ohio. It still works fine if the web user is in Florida. It works a little less fine if the user is in Panama, and even less fine if they’re in China. The further away, geographically, the longer it takes messages to go back and forth.
This is especially relevant with international traffic. Traffic from somewhere i…

Read our latest article
Talking about a content delivery network and SEO in the same sentence is a tricky one. A CDN can be a huge benefit to SEO, or it can hurt your site immensely, and it all comes down to configuration. How a CDN Works A content delivery ne…
First of all, what am I talking about? Imagine two URLs. Or, don’t imagine them, because I’m going to post them right now. http://www.example.com/word http://www.example.com/word/ There’s only one dif…
We tend to think of a website hacking as one of two things. The first is the major data breach; someone breaks into your website somehow and steals user information, like the massive Target or Equifax data breaches. This can happe…
Google’s index is huge and sprawling, and sometimes they need a little help keeping up with it. If you want to get a list of URLs removed from the index, there are a few ways to go about it, but they all center around the Google R…
Not too long ago, you may have started noticing a lot of pages in Google search results that don’t really look like they should be there. These results lead to a blog post, but the “post” is actually just an imag…
You may have heard in the past that your AdWords quality score is an important part of determining both pricing and positioning for your AdWords ads.  What’s a little less clear, though, is what exactly goes into you…
You probably know this already, since you’re looking for alternatives, but Screaming Frog is a very valuable tool for marketers, especially those looking to audit their website.  It’s a search spider, mea…
I’m going to do something a little unusual here; rather than spend a couple thousand words talking circles around a topic before I answer it, I’ll give you an answer straight-up. Does Google penalize a website when…
Anyone experienced in monitoring SEO efforts knows that keyword rankings can spaz out and go crazy for days or weeks at a time. Good SEO efforts are a long-term plan; they take effect slowly and increase overall trends, not day-t…
Bots are exceedingly common on the web. In fact, as of 2012, bot traffic exceeded human traffic on the web. That’s right; more than 50% of the hits on your website, on average, come from robots rather than humans. Bots have a…