About The Author

James Parsons is a blogger and marketer, and is the CEO of Pagelift. When he isn’t writing at his personal blog or for HuffPo, Inc, or Entrepreneur, he is working on his next big project.


Posts By the Author

Shopify SEO

25 Ways to Improve the SEO of Your Shopify Store

Apr 03, 2019 by James Parsons

Shopify is a great platform for many reasons. One of those reasons is ...

Guide to Screaming Frog

The Beginner’s Guide to Using Screaming Frog

Nov 01, 2018 by James Parsons

If you're not familiar with the world of internet marketing, and someo...

Wordpress vs HTML

Do WordPress Sites Rank Better Than HTML Sites?

Aug 12, 2018 by James Parsons

There are so many fiddly bits going into the calculation of Google's s...

Pages Lost Traffic in Analytics

Find Which Pages Lost Traffic in Google Analytics

Jul 01, 2018 by James Parsons

Sometimes, it's easy to diagnose a traffic drop to your website. A swe...

Why is Google Ranking the Wrong Page on Your Site?

Why is Google Ranking the Wrong Page on Your Site?

May 21, 2018 by James Parsons

 Let me present to you a number of scenarios:1: On a Goog...

Does Your Website’s SEO Affect Your AdWords Quality Score?

Does Your Website’s SEO Affect Your AdWords Quality Score?

Apr 08, 2018 by James Parsons

 You may have heard in the past that your AdWords quality sco...

How to Block Bad Website Bots and Spiders With .htaccess Tweaks

How to Block Bad Website Bots and Spiders With .htaccess Tweaks

Mar 13, 2018 by James Parsons

 Bots are exceedingly common on the web. In fact, as of 2012,...

How to Revert Back from HTTPS to a Non-SSL HTTP Site

How to Revert Back from HTTPS to a Non-SSL HTTP Site

Feb 10, 2018 by James Parsons

 2017 was a year of webmasters finally making the migration f...

How to Create a Custom 404 Page in WordPress

How to Create a Custom 404 Page in WordPress

Dec 30, 2017 by James Parsons

 None of us like to think that any significant amount of traf...