Written by James Parsons

James Parsons

James Parsons is a blogger and marketer, and is the CEO of Pagelift. When he isn't writing at his personal blog or for HuffPo, Inc, or Entrepreneur, he is working on his next big project.

Articles written by James Parsons:

If you’re not familiar with the world of internet marketing, and someone told you that you should use Screaming Frog, what would you think? I’d probably call them crazy. As it turns out, though, Screaming Frog is an…
There are so many fiddly bits going into the calculation of Google’s search ranking that it’s no surprise when business owners question another fiddly bit. “Does X influence SEO?” is one of the most c…
Sometimes, it’s easy to diagnose a traffic drop to your website. A sweeping Google algorithm change can drop traffic to everything on your site, and then it’s easy. What’s the source? Everything! Sometime…
Let me present to you a number of scenarios: 1: On a Google search for your brand name, one of your blog posts that happens to mention your brand more than normal is the number one search result, followed by your FAQ. Your homepage on…
You may have heard in the past that your AdWords quality score is an important part of determining both pricing and positioning for your AdWords ads.  What’s a little less clear, though, is what exactly goes into you…
Bots are exceedingly common on the web. In fact, as of 2012, bot traffic exceeded human traffic on the web. That’s right; more than 50% of the hits on your website, on average, come from robots rather than humans. Bots have a…
2017 was a year of webmasters finally making the migration from an insecure HTTP site to a secure HTTPS site. A primary impetus was Google’s continued push for security, along with all of the massive large-scale hackings…
None of us like to think that any significant amount of traffic lands on broken links on our sites. The fact is, though, there are a ton of reasons why it might. Maybe a typo in a link – on your page, on a guest post, or from someon…
Shopify is a great platform for many reasons. One of those reasons is that a lot of SEO work is handled either automatically or with a little influence from you. On the other hand, no base system is perfect, so there will always be wa…
On August 6th of the year 2014, Google made an announcement that some felt was a long time coming. In an effort to increase the overall data security level of the internet, help combat phishing and scam sites, and to push people to u…