Written by James Parsons

James Parsons
James Parsons is a blogger and marketer, and is the CEO of Pagelift. When he isn't writing at his personal blog or for HuffPo, Inc, or Entrepreneur, he is working on his next big project.

Articles written by James Parsons:

James Parsons
Shopify is a great platform for many reasons. One of those reasons is that a lot of SEO work is handled either automatically or with a little influence from you. On the other hand, no base system is perfect, so there will always be wa…
James Parsons
Perhaps the most central element of all SEO is the keyword. Successful SEO relies on finding keywords that have enough volume to turn a profit while having minimal competition. Yet with the internet constantly expanding, it&#…
James Parsons
If you’re not familiar with the world of internet marketing, and someone told you that you should use Screaming Frog, what would you think? I’d probably call them crazy. As it turns out, though, Screaming Frog is an…
James Parsons
There are so many fiddly bits going into the calculation of Google’s search ranking that it’s no surprise when business owners question another fiddly bit. “Does X influence SEO?” is one of the most c…
James Parsons
Sometimes, it’s easy to diagnose a traffic drop to your website. A sweeping Google algorithm change can drop traffic to everything on your site, and then it’s easy. What’s the source? Everything! Sometime…
James Parsons
Let me present to you a number of scenarios: 1: On a Google search for your brand name, one of your blog posts that happens to mention your brand more than normal is the number one search result, followed by your FAQ. Your homepage on…
James Parsons
You may have heard in the past that your AdWords quality score is an important part of determining both pricing and positioning for your AdWords ads.  What’s a little less clear, though, is what exactly goes into you…
James Parsons
Bots are exceedingly common on the web. In fact, as of 2012, bot traffic exceeded human traffic on the web. That’s right; more than 50% of the hits on your website, on average, come from robots rather than humans. Bots have a…
James Parsons
2017 was a year of webmasters finally making the migration from an insecure HTTP site to a secure HTTPS site. A primary impetus was Google’s continued push for security, along with all of the massive large-scale hackings…
James Parsons
None of us like to think that any significant amount of traffic lands on broken links on our sites. The fact is, though, there are a ton of reasons why it might. Maybe a typo in a link – on your page, on a guest post, or from someon…