Written by James Parsons

James Parsons

James Parsons is a blogger and marketer, and is the CEO of Pagelift. When he isn't writing at his personal blog or for HuffPo, Inc, or Entrepreneur, he is working on his next big project.

Articles written by James Parsons:

Sometimes, SEO is about the long haul. It’s a marathon that never ends, where each step is a blog post, status update or follower gained. The finish line is the always-moving number one spot in Google for as many queries as p…
For a long time, businesses have been pushing to include brand mentions in incoming content. It was always a beneficial practice to expand your brand recognition; users are more likely to convert if they recognize the company t…
Every website owner at some point wants to have a clear set of metrics regarding how popular their website is. The original measure, and still the gold standard of the SEO world, is Google’s PageRank algorithm. PageRank i…
When dealing with a negative SEO attack, a company will end up seeing its site suffer as its rankings on Google will plummet. At the same time, when noticing negative news and information about a company, a potential client will t…
As a business owner, you want to make sure that you get the clientele that you need to keep your business afloat. A lot of business owners, both those who run their company online and those who are local, are finding that keeping a bl…
If you have a website that you are tying to rank with the search engines, you have every reason to be concerned about getting penalized by Google. Between the Penguin, Panda and Hummingbird updates, many thousands of sites, if no…
Google first released PageRank to assess the popularity of a webpage and in a recent interview, Matt Cutts has confirmed the existence of AuthorRank on Twitter and discussed the development in a 2013 interview. For some time no…
The trend in long-tail keyword use in marketing strategy is largely the result of cost efficiency in advertising. Used as a cost conversion mechanism in search engine optimization (SEO) and pay-per-click (PPC) online advert…
Many small business owners have built a website, and a large percentage of them have a blog on their website. However, a lot of business owners want to know how often they should be posting to their blog. There are several reasons w…
Live chat is often used by businesses to lock into the untapped potential that is often missed by other forms of communication. When customers are online and trying to purchase a product, live chat can address any problems that m…