Valerie Jennings founded her agency, Jennings Social Media & MarTech (JSMM), in 2003. Since its beginnings, Jennings has transformed her company from a small, social media consulting business to a highly-competitive strategic martech firm. Jennings is among the top individuals honored with the international recognition of receiving a 2020 Silver Stevie® Award for Female Entrepreneur of the Year in the business services category. She is a 2020 FOLIO: Top Women in Media honoree and the DMN 2020 Marketer of the Year.