Content Marketing Tips & Resources

Content marketing is a form of marketing that is based on creating and sharing online content. This content can be in many forms, including blog posts, e-books, guides, videos, inforgraphics, white papers, webinars, and more! Having a well-planned content marketing strategy can help boost your overall SEO and digital marketing efforts. Take a look at these content marketing tips and resources from experts across the industry to help you start or build upon your content marketing!

Charlotte Ross
There’s a fine line between black hat and white hat SEO techniques, and that’s what is commonly known as grey hat SEO. While white hat abides completely to Google’s webmaster guidelines, attempting to prod…
Simon Walker
Search engine optimization is changing with the growth of technology, mobile devices and internet connectivity. The change in user behavior and inclination toward a number of social media platforms is demanding that market…
Manju Rai
Blogging is not about writing and publishing content. It is about sharing valuable knowledge and ideas with your readers. It is in many ways writing out loud, says Andrew Sullivan, a British-born American writer, editor and bl…
Charlot Fernandez
With the ever-changing search pattern and algorithm modifications, it is sometimes hard to keep track of strategies that boost your business and those that can hurt it. However, if you can spot some simple SEO mistakes and fix t…
Marcus Wong
Content marketing continues to be an increasingly important part of growing a business. More than 50% of marketing professionals said that they increased their spending on content creation in the past 12 months, according to…
Christopher Pappas
If a tree fell in the woods but nobody knew, did it really fall? If you designed the greatest eLearning course but nobody knows about it, does it really count? When people think about online courses, generally they think about lea…
Kristin Savage
Social media content has to be impactful and persuasive. Writers create such content because they want people to be attracted by it, to click it and read or view it. Social media is a great way to reach your target audience, to enga…
Donald Fomby
It’s a common issue; you search for something on Google and click on a website, only to leave once you immediately discover it’s not in your language. You’ve probably done this countless times, and with ever…
Randy Soderman
We’ve all been there, seeing a ton of traffic going to our site and then checking leads/sales to see ZERO, nada. What?! Ugh! You’ve done everything: created a beautiful website to showcase your products, implemen…
Qurat-ul-Ain Ghazali
If you’re on this blog, you must have heard of SEO — search engine optimization. SEO is by far the most convenient method to improve your websites’s ranking on search engines such as Google, Bing and Yandex. F…