Content Marketing Tips & Resources

Content marketing is a form of marketing that is based on creating and sharing online content. This content can be in many forms, including blog posts, e-books, guides, videos, inforgraphics, white papers, webinars, and more! Having a well-planned content marketing strategy can help boost your overall SEO and digital marketing efforts. Take a look at these content marketing tips and resources from experts across the industry to help you start or build upon your content marketing!

Carmine Mastropierro
Search engine optimization and blogging go hand-in-hand. Understanding the fundamentals of on-page SEO will help you rank blog posts higher in Google, generate more traffic and increase revenue. However, there are still mo…
Chris Gregory
As digital marketing professionals we’re constantly focused on driving our clients’ SEO strategies forward. But, when the focus is placed solely on creating something new, you can miss a significant opportuni…
SEOblog Editorial Team
If you’re at all familiar with search engine optimization, you’ve no doubt heard the term “keyword” tossed around. Keywords are an integral component of SEO. They’re divided into two primar…
SEOblog Editorial Team
SEO is a multifaceted practice that involves many moving parts. One of its core facets is backlinking. Backlinking, a process that includes web resource referrals, is the backbone of search engine optimization. When employe…
Michael Bird
We’ve heard time and time again that content is king. But can you ever have too much of a good thing? How does word count impact your search engine optimization? Some reports suggest 2,000 words is a good standard to ensure y…
Alec Ketabi
The fact that Instagram has more than 800 million monthly users, no business-minded person could ever ignore it. In 2019, it’s clear that for business-to-business brands, Instagram needs to be a part of our marketing st…
Chris Gregory
When it’s time to prioritize SEO-related tasks for the upcoming year and decide where your dollars would be best spent on SEO, it makes sense to consider what strategies and tactics are likely to be the most effective in th…
Chris Gregory
Over the past three years, studies have continued to demonstrate that Google is rewarding well-crafted, relevant long-form blog posts, with one of the earliest studies concluding that, “comprehensive content signi…
Lauren McLaren
Brand promotion is basically different from the promotion of a particular product. As this is not about sales, but about raising the company’s awareness. Therefore, the company’s major aim is to reach the target…
SEOblog Editorial Team
Modern SEO is all about high quality content. Produce excellent content and you’ll be able to watch your site rise in the rankings at a surprising pace. Slack, though, and you’ll stagnate. There are plenty of other…