The Kansas City Marketing Agency
As the name implies, a marketing agency is an agency that markets your small business. Essentially, a marketing agency works to develop effective marketing strategies using a consultative approach, while an advertising agency typically focuses on direct marketing and promotional advertising. Depending on the company you choose, a Kansas City marketing agency may also specialize in communication and provide you with guidance/recommendations regarding the tactics used to market your business. To put it in its most basic form, marketing agencies work to develop a plan that effectively communicates the solutions you provide to those who need those solutions so that you can generate leads that convert to buying customers.