One of the most popular destinations for youth today is YouTube. Well, more than youth. There are currently 170 videos on YouTube with more than 1 billion views.
YouTube, which was purchased by Google in 2006, is a great avenue for businesses to promote their products or services. The popular video-sharing website should be a part of your marketing strategy.
Ahrefs.com, a great SEO tool and resource for many professionals, recently released a blog that goes into detail about how to do YouTube keyword research.
Ahrefs.com suggests the key for growing your YouTube channel and attracting more views is to target topics with search demand. Ahrefs provides you with three actionable steps to follow, a formula the website states helped grow its YouTube channel from about 10,000 to more than 200,000 monthly views in around a year and added about 50,000 new subscribers.
The Ahrefs blog post is worth your time, breaking down each YouTube keyword research actionable step with graphics and images that help clarify the process.
A Backlinko SEO Study: Backlinko surveyed 1,200 business owners to get a better understanding of the SEO services industry, discovering how much people spend on SEO, where people find SEO services, why people choose one agency over another and why people decided to leave their current SEO provider.
Mobile-First Indexing Update: Google webmaster John Mueller said this week that Google has no plans to allow publishers to opt into or out of mobile-first indexing. So you can’t pick and choose the conditions in which sites are crawled and indexed.
Yoast SEO 11 With Improvements: Yoast SEO announced this week it had improved Schema in its Yoast SEO 11 plugins, fixing a Yoast WooCommerce SEO plugin that had a bug showing invalid Schema. Also, Yoast SEO 11 improved Schema output in the News SEO plugin and improved its Local SEO plugin as well.
Are All Non-English Websites Spam?: Google webmaster John Mueller said this week via Twitter that links from non-English websites aren’t necessarily spam. So be careful not to lose any high-quality links.
Google Ads Maximize Conversion Value: The newest smart bidding strategy via Google Ads is available now for all Search campaigns. It’ll optimize for your greatest conversion value within your budget.
Editor’s Note: “SEO News You Can Use” is a weekly blog post posted every Monday morning rounding up all the top SEO news from around the world. Our goal is to make SEOblog.com a one-stop shop for everyone looking for SEO news, education and for hiring an SEO expert with our comprehensive SEO agency directory.